How to frame practical post MBA goals essays?

If you are an MBA applicant, you must be well-versed in the application process. Every school’s way of judging the personality of an applicant is different but the approach is similar that is the essays. Schools view essays as a tool to discern applicants’ strengths, weaknesses, and fit within the program. Among the commonly posed essays is the Post MBA Goals essay, which holds significance in shaping the school’s ranking and employment report.

So you must create the best post MBA goals that construct a coherent narrative connecting your personal motivations for pursuing an MBA, your prior experiences, and your short-term and long-term goals for the MBA journey.

In this article, you will learn the distinction between short term goals after MBA and long term goals after MBA. It explores how these goals intersect with your overall career objectives for MBA and enhance your capability to articulate a compelling case for post-MBA goals to admissions committees at MBA schools and programs.


Career goals for MBA serve as the vision for a successful professional, setting a benchmark for students’ lives as they aspire to become impactful leaders. These goals should be linked to either academic or professional aspects, offering a clear depiction of your desired future role or accomplishments. The driving forces for your self-improvement and motivation in pursuing MBA goals should be passion and determination.

There are two types of goals that define your vision and approach. The first one is the short term career goals which mean what will you do immediately after earning your MBA degree from your dream program and the second one is your long term career goals that represent your esteem stage, the eventual position you wish to achieve in your respective field.

In this MBA career goal essay, we recommend articulating your career aspirations and highlighting relevant achievements that have positioned you favorably to attain your MBA goals. Additionally, outline the approaches you intend to adopt to propel yourself even further. A valuable tip is to set MBA goals for various stages of your career, ensuring your essay follows a sequence of adaptation, formation, maturity, and later stages.


We understand for a maximum of applicants it is difficult to set their MBA goals which is quite common because our current career goals for MBA might not be the same after a period of time. Also, some applicants choose to argue with adcoms that they are too vague with their career goals for MBA and act that the school is responsible. Both approaches will create a negative impact on adcoms.

After all, why will the adcoms grant you a precious seat in their reputed program if you cannot even express your post MBA career goals? The committee acknowledges that your career goals for MBA may evolve, but they are interested in understanding the depth of your consideration for these goals and how you convey your passion and commitment towards your post MBA career objectives.



Before beginning, we suggest you keep all these points in your mind while writing as it will help you to give the direction and structure to your career goals essay.

Be Determinant

Some schools are comfortable understanding if you have multiple short term career goals and help you decide, but some top schools demand that you must have clear post MBA career goals. Therefore, we strongly recommend expressing your goals with determination to the admissions committees. Consider selecting a couple of goals and experimenting with them to reach a conclusion that resonates more with your aspirations.

Consistency is the Key

Be authentic and true to your post MBA goals. Your goals should remain consistent across applications, with the flexibility to adapt your expression to align with each school’s vision and community. This approach not only enhances your impact but also solidifies your career objectives for the MBA journey.

Career Goals for MBA should be Practical and Attainable

We understand you are tempted to achieve bigger things in life and receive so many awards and recognition in every field (you can) but while writing this essay adcoms don’t want daydreamers. They want your career goals for MBA should be practical and attainable. To align with this, do proper research about which industry or position you fit well.

Choose a Logical Career Path

As you have set the base, now it’s time to think about the approaches that will help you to achieve your short term career goals and long term career goals. Bridging the gap between short term goals after MBA to long term goals after MBA should flow in a logical way. It should make sense to readers.

Express your USP

Primarily, your ultimate aim is to convey your uniqueness and authenticity effectively to the readers. The objective is to infuse creativity into expressing your MBA career goals, ensuring a logical and thoughtful presentation. It’s essential to go beyond merely stating the desired position and delve into the intricacies of your aspirations.

Consider your career goals after MBA this way. MBA education will be one of your most significant investments, not only in terms of money but also in time and effort. So, throughout your 1-2 years in college, you must focus on the right stuff in terms of education, networking, placements, career goals after MBA, and so on, and you can only get the best out of your MBA if you are clear on your purpose for doing MBA. And that is why our founders established MBA and Beyond to help intellectual people like you have clarity of your post MBA goals, purpose, vision, long term goals after MBA, and short term goals after MBA before you go for an MBA. 

Adcoms want to see the career goals after MBA that you’ve set for yourself. The vision of post MBA goals might shift, but you must be the type of person who has a picture of career goals after MBA in the first place. Otherwise, the whole application falls apart- how will you prove your contribution to the MBA community? How do you demonstrate that you are employable? How do you distinguish yourself? You must bring a personality in your application and show your passion for achieving your career goals after MBA while addressing your post MBA goals essay.


Short-term goals after completing your MBA entail envisioning yourself immediately upon graduation from your desired business school. These goals must be precisely defined, including the industry, location, specific firms you are targeting, and the role you aim to secure.

You are required to fully acquire the skills essential for the position you aspire to secure in the short term after completing your MBA. This involves effectively managing the primary responsibilities associated with the role and demonstrating the expected outcomes of your short-term goals within the first 1-2 years post-MBA.


Include white spaces on all sides with the help of one-inch margins in your short term goals MBA essays

We suggest you choose “readable” fonts (e.g., Times New Roman or Arial)

The recommended font size is 11 or 12-point to write short term goals MBA essays

Using extra spaces between the paragraphs will create a negative impact

Add a title at the top of the page with a middle alignment

Enter a full name and date in the left alignment (or you can add this info in the header).


Emphasize the domain or industry you want to work in it.

After the industry expresses a career profile or position you want to pursue.

While writing career goals for MBA, it is vital to link your academic and professional challenges with your vision to design your career journey.

Align your objectives with your short term career goals and formulate a plan to fulfill those career goals after MBA.

Your short term goals after MBA should be as precise as possible, indicating substantial study.

Concentrates on gaining skills, competence, and experience for career goals after MBA.



1 . Progression in Your Career goals after MBA while implementing the short terms goals after MBA

Working towards your career goals is a case of your short term goals after MBA. For example, if you are currently engaged in a role within a related industry, your aim may be to expedite progression to higher positions or enhance your standing within the corporate brand.

As an example for short term goals after MBA:

1. I am a software engineer with product development expertise seeking a position in product management for a Silicon Valley technology startup. An example of vertical growth is not changing dimensions but seeking a more prominent role in the same industry.

2. I work at a corporate law firm and wish to go into the M&A or strategy team of a big corporation.

Defining and managing short-term goals after completing an MBA remains a rational and straightforward task. When articulating these goals in your post-MBA essay, the fundamental requirements persist. However, the key lies in your capacity to envision yourself in the desired role and effectively highlight the skills you contribute to your career objectives after MBA. It is easier to explain because you already have peers or seniors undertaking that post MBA career role and can explain the difference between it and your current position. 

The first step in writing your post MBA goals essay is to look up your target school’s employment statistics and reports. For example, if you want to have a promising career in Investment Banking in the US, you may want to consider which schools have the highest graduates going to these fields shortly after their post MBA. Second, look at the subjective factors of career goals after MBA- how your school will shape you and your career for both short term goals after MBA and long term goals after MBA.

You may want to sign up for this free coffee session to help you shape your post-MBA goals  for MBA applications.

2. Career Shift as a short term goal after MBA

Career Change after MBA is the most common situation of applicants’ short term goals after MBA. You wish to “transition” into a more interesting position in a more exciting industry and company as your post MBA goals- in the crux. So, you want to shift your industry, position profile, and, most likely, area. This situation accounts for more than 60% of all individuals interested in pursuing an MBA.

As an example of Career Shift as a short term goal after MBA:

1. I am a software engineer in a technology firm looking to advance into a business strategy function with a giant tech firm/start-up.

2. I am an entrepreneur who aspires to work as a product manager in an organizational structure.

Such transformations need a great deal of awareness and research, and for these short term goals after MBA, you need better convincing abilities to show yourself employable. The ad-coms want to know your grasp of the position, what talents are “transferable” from your current work to the new role you are envisioning for short term goals after MBA, and how the MBA will help you learn the lacking skill sets and achieve your career goals after MBA.


The time frame for your short-term career goals after MBA spans from the internship phase to the first 2-3 years after graduation.

Begin to achieve short term MBA goals to fulfill long-term MBA goals

Demonstrate thorough research and be as specific as possible regarding geography/industry/function/potential companies

It must be achievable and realistic

The Focus should be on building capacities, expertise, and experience

Showcases your comprehension of the MBA recruitment process.


Your long-term goals after MBA delineate your ultimate career aspirations, representing the answer to the question, “What do you want to be when you grow up?” However, it’s crucial to recognize that an MBA serves not only to facilitate the achievement of short-term goals but also significantly influences long-term objectives. While the impact of a two-year MBA program on shaping long-term goals may initially seem unconventional, a decade later, you’ll realize the substantial role it played in shaping a significant part of your personality.

Therefore, consider the implications of your long-term goals after MBA. Reflect on how you intend to benefit personally from the experience of achieving these goals, focusing less on intricate details and more on the overall impact throughout your career. The admissions committee is keen to understand your aspirations after MBA, your character, vision, principles, and the way you aim to influence an industry or community.

And believe us when we say this aspect of your application will need you to do a lot more digging about your long term goals after MBA. You can read this story of an Indian engineer achieving 30k worth of dollar scholarships from Rotman to help you get started on your goals and applications now.


Why this business school is the perfect fit for you?

What are your expectations after an MBA application?

How your past experience helped you grow as a professional.

How will our graduate program impact your skills and career goals after MBA?

How will your long term career goals after MBA help you achieve a successful career?


Choose the 5-paragraph essay format

We suggest you choose “readable” fonts (e.g., Times New Roman or Arial)

The recommended font size is 11 or 12-point

Include white spaces on all sides with the help of one-inch margins

Ensure that there is a logical link between the paragraphs

Choose formal style and do not use informal language

Avoid long sentence because it will confuse the reader


The time frame of your career goals after MBA: 10 years and beyond

After MBA, the final long term goal is what you want to be “when you grow up.”

More focused on the impact of your long term goals after MBA.

Aspirational and inspiring

You are depicting a representation of your values in your long term goals after MBA.

 Communicate the purpose behind your short term goals after MBA.

Recognise that there may be more than one way to achieve your career goals after MBA (plan A, B,   C…)

As an example of long term goals after MBA:

1. I want to transform Europe’s healthcare system by discovering creative methods to reduce the cost of diagnostics so that funds can be spent on better treatments and facilities.

2. I am looking for an executive-level position with a renewable energy organization, such as a wind farm or solar farm, to help me reach my ultimate goal of reducing the world’s carbon footprint as the CEO of a worldwide renewable farms organization.

The narrative conveyed in your post MBA goals essay should logically illustrate your objectives and long-term goals after MBA, aligning with your current professional path and showcasing how the school can support your aspirations.

A successful application can tell a unified and convincing tale about the applicant’s career goals after MBA and his prior successes, extracurricular activities, and personal highlights in their post MBA goals essay.


If you have a personal story that influenced your choice of long-term career goals, crafting an essay describing these goals for MBA becomes more straightforward. Your long-term career goal essay should flow seamlessly, offering clarity and a connection to your journey. We have three components that you should follow to write your carrer goals essay.


Well, after 10 minutes of extensive expert advice, if you need us to write your post MBA goals essay or spoon-feed you, then an MBA is not for you!

Unlike other consultants, we always have believed in leading applicants to write their own post MBA goals essays, to work on MBA applications on their own, but we are here to be your wall. And yet again, here we will give you a direction to write your post MBA goals essay and not provide a step-by-step guide!

No one is interested in reading your boring post MBA goals essay. Admissions committee members review around 1000 applications a day, discarding 999 within 5 minutes. Your achievements and resume details are already outlined. Therefore, ensure your post MBA goals essay is brief, engaging, and enjoyable to read. Navigate directly from point A to B without unnecessary elaboration, conveying your passion for achieving these goals and realizing your vision.

You don’t need to be an ideal candidate or distinguish yourself through your post MBA goals. You don’t need to think out-of-the-box. Yes, if you have different post MBA goals than the pool of applicants you belong to, it’s always a plus for your post MBA goals essays. But if you want to go into consulting like 900 other applicants- so be it! But that career goals after MBA should come from a strong motivation and passion and should connect to a more robust vision. 

Connect your long term goals after MBA to the values your target school respects. Conduct thorough research on your target schools to understand how the MBA community will support your short-term goals after MBA and contribute to shaping your personality for the long-term goals after MBA.

You can read this goals and achievements essay and take critical insights into framing your post MBA goals essays.

Remember, take insights from post MBA goals essay samples. Do not try to copy or imitate the structure or story of others’ post MBA goals essays- it will do you no good!

Our sole purpose of a unique consulting process is to help applicants find clarity in not only their post MBA goals but also in life- one we always needed! Many applicants call the first segment of our process “therapy.” We are here to help you establish the proper set of professional goals and develop an overall powerful story by truly knowing who you are. You are not only leading your way to your dream schools but finally being able to reach where you are destined for!

So if you get stuck along the way while defining your career goals after MBA, feel free to connect. We’ll be happy to curate the path to your success in your MBA journey because the world needs intellectuals like you!

We offer a limited number of free profile evaluations each week, where we match you with students and alumni from leading B-Schools based on your background and target schools. During this call, our experts will uncover your unique selling proposition (USP) for top B-schools and offer honest feedback on your profile, assessing your chances at your target schools.

You can also comment on your concerns regarding crafting post-MBA goals essays, and our experts will reach out to you within 24 hours. Happy applying!

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